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Premium financing

First Insurance Funding payments: automating the down payment at the point of sale

The premium finance agreement takes minutes to sign. The down payment is what keeps the bind waiting. Here is how commercial agencies collect both in the same moment.

First Insurance Funding, a Wintrust companyIntegrated with Simply Easier Payments

Where commercial binds actually stall

A commercial account is quoted, the insured cannot write a check for the full annual premium, and the agency arranges financing through First Insurance Funding — FIRST, a Wintrust company. The agreement itself is the easy part. What holds everything up is the down payment.

The finance company generally needs that down payment in hand before it funds the balance. Collected the traditional way — a mailed check, or a wire the insured has to arrange with their bank — that is days of waiting, a bind date under pressure, and a producer chasing an accounts payable clerk instead of writing the next account.

The financing is not slow. The money movement around it is. Collect the down payment electronically at signature and the whole timeline collapses to minutes.

What the point-of-sale workflow looks like

  1. 1

    Present the agreement and the payment together

    The insured receives the finance terms alongside a secure payment link — by email, by text, or right in front of the producer. One conversation, one decision, no separate follow-up to arrange funds.

  2. 2

    Take the down payment by ACH or card

    ACH is the natural fit for a large commercial down payment: a flat fee instead of a percentage of premium. Cards stay available when speed or cash flow matters more than cost, with fee treatment configured to your state's rules.

  3. 3

    Submit the funded agreement the same day

    With the down payment confirmed, the agreement moves forward immediately rather than sitting in a queue waiting for a check to clear. The bind date holds.

  4. 4

    Let the receipt post itself

    Policy number, invoice, insured, and producer travel with the transaction, so the payment closes the open item in your management system instead of becoming a line an accountant has to identify at month end.

Minutes, not days

The down payment clears the path to funding the same day the agreement is signed.

ACH or card

Flat-fee ACH for large balances, cards when the insured wants the convenience.

No stored card data

Card fields are hosted and tokenized, so your agency's compliance scope stays small.

Trust accounting and clean posting

A premium finance down payment is fiduciary money like any other premium dollar, and it has to be treated that way.

  • Premium deposits gross. One hundred percent of the collected down payment reaches the trust account. Processing and convenience fees settle separately against the operating account, so the trust balance ties out.
  • The finance agreement stays linked. The payment carries the policy and invoice identifiers, so the down payment, the financed balance, and the agency's commission never drift apart in the ledger.
  • Returns are recorded, not netted. ACH returns and chargebacks post as their own transactions tied to the original payment rather than quietly reducing a premium deposit.
  • Month end stays quiet. Because each payment arrives identified, there is nothing to reconstruct at close. More on eliminating month-end reconciliation.

Why commercial agencies run FIRST down payments through us

Built for insurance money

Fiduciary funds, split payments, and policy-level detail are the starting assumptions here — not features bolted onto a retail processor.

A live person on the phone

When a down payment has to land before a bind deadline, you reach someone who can look at the transaction with you.

Privately owned since 2006

Twenty years serving insurance, with no outside investors setting the pricing or the roadmap.

Transparent fee treatment

You decide who absorbs the card cost, state by state, with ACH always available as the low-cost path.

Frequently asked questions

Can an agency collect a First Insurance Funding down payment by credit card or ACH?

Yes. The down payment is collected by the agency at the point of sale, so it can be taken by ACH or card through a secure payment link, a text-to-pay message, or the agency's payment page — the same way any other premium payment is collected. ACH is usually the better fit for large commercial down payments because the cost is a flat fee rather than a percentage of premium.

Why do premium finance down payments delay binding?

The finance company generally needs the down payment before funding the balance. When that payment arrives as a mailed check or a manually arranged wire, the agency waits days for it to clear before the agreement can be submitted, and the bind date slips with it. Collecting the down payment electronically at signature removes that wait.

How much is a typical premium finance down payment?

Commercial premium finance down payments are commonly in the range of fifteen to twenty-five percent of the total premium, with the remainder financed over the policy term. The exact figure depends on the finance company, the line of business, the term, and the insured's credit profile.

Does collecting the down payment electronically affect our trust account?

It should not. One hundred percent of the collected down payment should land in the premium trust account intact, with any processing or convenience fee settled separately against the operating account. Netting fees out of fiduciary funds leaves the trust balance short of what is owed.

Will the payment post back to our management system?

Yes, when the payment carries the policy number, invoice number, and producer code from the moment it is collected. With an integration into AMS360, Sagitta, HawkSoft, or Jenesis, the receipt posts against the open item and closes the receivable without anyone rekeying it.

Can we pass the card fee on a premium finance down payment to the insured?

In most states a properly disclosed convenience or service fee on card payments is permitted, subject to card brand rules and state insurance regulation. The rules differ state by state, so fee treatment should be configurable rather than fixed — and offering ACH alongside the card gives the insured a no-fee path on large balances.

Collect the down payment before the bind deadline

Thirty minutes is enough to show how the agreement and the payment happen in the same conversation.

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